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Domestic carmaker Proton is doing well with just two months left in 2023. The company sold 12,772 vehicles in October, bringing sales in the first 10 months of 2023 to 129,604 vehicles, a year-on-year increase of 12.3%. Sales volume increased by 4.4% in October compared with the previous month. It is expected that the total sales volume (TIV) of the entire industry will exceed the 70,000 mark for the third time. Proton’s market share is expected to be 20.1% of TIV, which is expected to break the 2022 record.
In October 2023, Proton’s three models continued to lead their respective markets, namely X50 (2021 units), X90 (479 units) and the discontinued Exora (393 units). The Proton Saga remains the most popular model, with 6,322 units sold in October, bringing the year-to-date sales total to 57,806 units, exceeding the total for all of 2022. Other models such as Proton X70, Iriz and Persona also showed steady growth. Overall sales are expected to grow by 12.3% in 2023, and Proton sales may reach approximately 158,000 units by the end of the year.
Proton Edar CEO Roslan Abdullah said the company has benefited from market conditions and expressed confidence in the future, with plans to launch more new models to create a good start in 2024.
(Source: wapcar Image source: freepik)
