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Honda Malaysia targets sales of 95,000 vehicles this year, with a market share of 12.8%, which is consistent with its business direction in 2024.
The company plans to launch two new models with a strong emphasis on e:HEV technology to meet customer needs and improve fuel efficiency. The CEO said e:HEV technology contributed to 28% of overall hybrid sales in 2023, driving xEV growth in Malaysia.
The company plans to increase sales momentum through various business activities and expand its used car network to 32 sales centers across the country to meet growing demand. The company is confident about its sales target for this year.
(Source: Bernama Image source: unsplash)
